Before joining Wyser, George held senior leadership positions across global information and technology businesses, including DHI Group, Law Business Research and Standard & Poor’s. His experience spans financial services, legal information and digital products, leading international teams across commercial strategy, product, marketing and customer engagement. 

At Wyser, George leads the company’s commercial strategy, working alongside charities, advice providers, housing organisations and strategic partners to help them adopt AI safely and confidently. His focus is on understanding each organisation’s goals, building trusted partnerships and ensuring technology delivers meaningful improvements for both frontline teams and the people they support. 

George believes successful innovation isn’t about introducing technology for technology’s sake. It’s about understanding the challenges organisations face, identifying where change can make the greatest difference and supporting them every step of the way. 

What drives me? 

“Leveraging technology to have a positive impact for people” 

In three words 

Seek to understand 

Quick questions 

What’s one misconception about AI you’d love to change?
That all AI is bad. 

What excites you most about the future? 

That the future is bright and full of opportunity. 

Outside of Wyser… 

You’ll find me with my family… or sailing (but family comes first)